HESS ANNOUNCES 4 TOY RELEASES FOR 2023
Jan 1st 2023
For the first time in the history of the Hess Toy Truck program, four different toys will be released in a calendar year. First up on February 3, in time for Valentine’s Day, will be the release of the My Plush Hess Truck: 2023 Tugboat. This is the fourth in the Plush series from Hess which started in 2020.
Next up in June will be the newest Mini Collection. This year’s special 3-in-1 vehicle set will celebrate the 25th Anniversary of the Mini series that dates back to 1998.
Then in September, in celebration of Hess Corporation’s 90th Anniversary, a special Collector’s Edition Hess Toy Truck will be released in extremely limited quantities. The most recent Collector’s Edition toy released 5 years ago sold out in just 30 hours! So be ready to go!
Finally, the tradition will continue for a 59th year with the mid-October release of the beloved holiday Hess Toy Truck.
Specific dates for the June, September and October releases will be announced during the year! To stay up to date, text “HESS” to 437788 to sign up for mobile alerts and follow Hess Toy Truck on Facebook and Instagram.