2024 My Plush Hess Truck

On sale Friday, March 1st at 8:00 a.m. ET!

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Hess Toy Trucks: A Tradition of High-quality and value

Created as a way to provide a fun, high-quality, and affordable toy for families during the holiday season, the first Hess Toy Truck was introduced in 1964. Ever since, the annual release of a new toy truck is a highly anticipated event and a treasured holiday tradition for millions of families.

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